London Drugs’s new Connected Wellness campaign sets customers up with healthcare tech they can trust just as much as their London Drugs pharmacist.
We told the story of Connected Wellness using vignettes of hearts as a throughline. This campaign was made up of a 15 second TV spot, social campaign, and POP assets to be used throughout all London Drugs stores involved in the Connected Wellness program.
Copywriter: Sloan MacLeod
Art Director: Steve Miller
Creative Director: Morgan Tierney
Animation Studio: Linetest